The Predictable Path of Progress

The Predictable Path of Progress

Last week, our 2025 Group Strategy participants gathered for their Quarter 3 Review and Reset, a rhythm we follow every 90 days. As a group of peers, we sit together and reflect. We look back on the previous quarter, the goals set, the actions taken, the lessons...
Why Your Strategy Needs A Name

Why Your Strategy Needs A Name

In marketing, we all know the power of a name. It gives meaning, captures attention, and sticks in your head. But too often, strategy is left nameless — reduced to vague intentions or generic goals like “grow market share” or “improve productivity.” Verne Harnish, in...